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For a hunter about to climb up into a tree - a major issue is safety. With this in mind, we took it upon ourselves to create packaging that's a reflection of that concern. The outside of the packaging looks stable and mimics a heavy duty truck panel, or roll cage. The information is all stored neatly in compartments, and everything feels in place. The misty woods, and gorilla eyes speak to the serenity - and power - one feels high in the trees.
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